Yasir Rasool

About Me

My work sits at the intersection of ecommerce, technology, and operations. I enjoy taking ideas from concept to execution — whether that’s launching online stores, improving systems, or solving day-to-day business challenges.

  • Born 1988
  • Citizenship Denmark
  • Hobbies Business, Tech & Sports
  • Languages Danish, English and Arabic

What I Do

Ecommerce & Business Operations

Building and managing ecommerce businesses from the ground up — including product sourcing, pricing, logistics, daily operations, and growth strategies.

Web Development & Platforms

Developing and maintaining web solutions across platforms, focused on building, customizing, and optimizing solutions that support real business needs.

Automation & Optimization

Streamlining workflows, automating repetitive tasks, and continuously improving processes to increase efficiency, scalability, and overall performance.

Sales, Growth & Technical Execution

Combining hands-on sales experience and customer insight with technical skills in PHP, JavaScript, HTML, and CSS to build solutions that drive measurable results.

The Projects

Fun Facts

Coffee Cups Consumed

6.669

Sports Matches Watched

2.466

LEGO Bricks Assembled

6.710

Resume

Education

2014
Lillebaelt Academy of Professional Higher Education

Web Devolepment

Professional Bachelor Programme

2012
Lillebaelt Academy of Professional Higher Education

Multimedia Design and Communication

Academy Profession Programme

2009
SDE College

Higher Technical Examination Programme, Communication / IT

The 3-year HTX-programme

Experience

2025 - Current
Kraft Media

Lead Developer

Delivering custom webshops, bespoke plugins, and high-performance modules for SMEs. I transform complex business needs into scalable digital solutions that optimize operations and growth.

2025
eLabel

Full Stack Architect (SaaS)

Developed a centralized compliance database for manufacturers, featuring a robust REST API for seamless integration across Android/iOS apps, webshops, and external data ecosystems.

2021 - 2026
Snamix

Ecommerce Director

Driving full-scale digital growth through data-driven marketing, SEO, and technical optimization. I manage the entire ecommerce lifecycle from lead generation to operational efficiency.

2023 - 2025
B2BCANDY

Back End Developer

Architected specialized B2B ecommerce logic, focusing on automated workflow synchronization and secure API integrations to manage complex wholesale transactions and inventory.

2019 - 2022
Oiche

Digital Growth

Managed the end-to-end development of a custom clothing brand, spearheading technical SEO, performance marketing, and the implementation of personalized UX to drive conversion.

Tech Stack

Full-stack Development

95%

System Architecture & API Integration

80%

Database Management

80%

SaaS & Backend Logic

90%

Growth Ops

Performance Marketing

90%

Ecommerce Strategy

90%

Data Analytics

80%

SEO Strategy

70%

Visual Assets

Image Editing

85%

UI/UX Design

80%

Digital Branding

75%

Content Layout

75%

Language Skills

  • Danish Native
  • English Fluent
  • Arabic Professional

Knowledges

  • PHP
  • JavaScript
  • HTML5
  • CSS3
  • SQL
  • API
  • SaaS
  • PrestaShop
  • WordPress
  • Shopify
  • Photoshop
  • Google Ads
  • Meta Ads
  • SEO
  • Analytics
  • Automation
  • Logistics
  • Technical Strategy
  • Flexibility

Portfolio

eLabel

eLabel

SaaS Platform
B2BCANDY

B2BCANDY

E-Commerce
Cafe LaMira AI Customer Service

Cafe LaMira

Modules / Plugins
Snamix

Snamix

E-Commerce
SlikOasen

SlikOasen

E-Commerce
iKiosk

iKiosk

E-Commerce
eLabel Plugin

eLabel Plugin

eLabel Module / Plugin

Contact

How Can I Help You?